Get Ready for the Next Gold Rush: Data as the New Digital Currency

Monday, August 5 8:00 AM - 8:30 AM

Location: Meeting Room S404cd


Event Information

Title: Get Ready for the Next Gold Rush: Data as the New Digital Currency

Type: Education Session

Description:

Over the past several, years, the amount of data available to travel managers has rapidly increased with two simultaneous factors: the significant decrease in data storage costs and increase in tracking many aspects of the travel journey via suppliers such as the TMC, airlines, hotels and more. This had led to increasing complexity, but offers a golden opportunity to those who are able to mine this data effectively. Join this session for best practices and strategies to take advantage of the next "gold rush" - the digital currency of data.


Speakers


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